Does your website contain some of the most annoying elements that continuously drive visitors away?

If you’re not sure, then there’s a good chance that it does. I want to help you change that though.

In this article I am going to make you aware of the most common website pet peeves, explain why they’re bad for your site and give you some guidance on how to fix or replace them.

Website Pet Peeves

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Is your content, even the high quality stuff, failing to attract traffic or generate business for you?

The solution to your problem is most likely some much needed, but often ignored content promotion.

In this article I am going to provide 18 content promotion tactics that you should not be skipping. These tactics, although not incredibly advanced, are crucial to making sure that your content gets seen.

Content Promotion

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Did you miss out on some of the best Internet marketing articles from this past year?

There were a ton of great marketing tips, hints and hacks published in 2014 and we like to think that some of ours made the list of the most useful ones. For that reason we have compiled a roundup of our own top Internet marketing articles for 2014 that we hope you find helpful.

Give them a read and try to implement at least one thing from these articles as you carry out your online marketing strategy in 2015.

List of Top Internet Marketing Articles from imFORZA (2014)

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Are you frustrated with the lack of responses and results from your marketing efforts?

Unless your marketing campaign results have hockey-sticked  over the past 12 months, then chances are that you’re missing a very important step – persona building.

In this article you will find a complete and detailed persona building guide to help yield better, longer-lasting results from your online marketing efforts.

Persona Building by imFORZA

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When was the last time you truly analyzed your website from inside out to find opportunities for improvement?

If we had to guess your answer is probably “I haven’t” or “I just ran it through a free tool awhile ago.” If we’re correct and your answer consisted of one of these statements, then you’re doing a disservice to your website and your business.

There’s a lot to learn from properly analyzing your website on a consistent basis and it doesn’t need to be an overwhelming thing for you.

In this comprehensive website analysis guide, you’ll learn what an analysis should consist of, how to perform your own or how to go about getting one from an expert. Most importantly, we’re going to explain how to understand the results and act on them to improve your website.

Website Analysis

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Are you setting and tracking the right metrics for your website and online marketing campaigns?

You can’t make the right decisions about how and where to spend your time and money marketing your business without these key performance indicators. More importantly, you won’t realize growth unless you’re analyzing the most crucial data.

In this article, we’re going to help you choose, track and meet the most important online marketing KPIs.

Online Marketing KPIs

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If you had to guess what the most under-appreciated part of a website was what would you say?

If your answer was “the sitemap”, then you deserve a pat on the back – and maybe a place on our team.

A website’s sitemap, or page structure, is commonly overlooked, hardly ever planned out and continues to get ignored when it comes to website and content development.

For these reasons we are going to help you understand why a good website sitemap is so important, how to plan one out and the best ways to implement an effective one for your website.

Sitemap Tips

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Are all of your online marketing efforts solely focused on getting traffic from Google?

Before you find yourself on the wrong end of an algorithm update or SERP experiment you need to make sure that your traffic sources are diversified across multiple channels.

In this article we are going to show you why, where and how to build alternative traffic sources so that your website is not at risk of losing the majority of its audience from one single source.

Alternative Traffic Sources

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Looking to crowdfund your next project or product release?

Before you plan your entire launch around a crowdfunding campaign you need to make sure that you have an online marketing strategy in place or your campaign could fail miserably.

To help meet, and surpass, your funding goals we have put together a detailed infographic of the most effective online marketing tips for successful crowdfunding campaigns.

Online Marketing Tips for Crowdfunding Campaigns

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Is a tight budget preventing you from marketing your business online?

If you have a business without the financial resources for anything outside of essential operating costs, then you probably answered ‘yes’ to this question.

Fortunately for you there are still ways to do effective Internet Marketing on a budget and we’re going to tell you how.

Internet Marketing on a Budget
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Have you not been able to get your local business to rank in the top spots for Google’s local search results?

You may be spending a lot of time working on these positions, but you may very well could be spending time and resources on the wrong strategies for your specific business.

To make the best use of your time we’ve put together a helpful infographic to show you how Google Places ranking factors differ per industry and how you can implement the best ones for your business.

Google Local Places Ranking Factors

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Overwhelmed by all of the Internet marketing articles that have been published this year? Not quite sure which ones to read and which ones to skip?

We know how you feel and for this reason we have compiled one simple list of our own top Internet marketing articles from 2013.

These are articles that not only provide lots of useful advice, but also tips that can continue to be applied to your online marketing efforts going into the new year.

List of Top Internet Marketing Articles from imFORZA (2013)

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Ready to get a website, but not sure if you should throw up something fast and cheap or spend the extra time and money on a custom solution?

Before you make a decision one way or the other you should understand the pros and cons of both options.

To help, we have put together a useful infographic outlining the main things you need to know about cheap websites vs custom websites.

Cheap Websites vs Custom Websites

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Are you planning on having someone build a professional WordPress website for your business?

Before you go signing any contracts or making any payments you better know exactly what you’re getting and why.

In this article we are going to help you avoid a negative website experience by getting answers to 17 necessary questions to ask your WordPress developer.

Wordpress development questions

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Have you been building your authority online around the topics most relevant to your business? 

We believe that online authority is more than just a new buzzword created around Google predictions so we want to help you establish yours.

In this article we are going to share 25 ways to build your online authority, outside of just writing content, to help you grow your brand and your business.

Building Your Online Authority

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