Check out our collection of articles centered around search engine optimization news, tips, advice and insights. All of the information we post is either based on the research we do on a daily basis and/or centered around the experience we have accumulated over the years as well.
If there’s something you can’t find or would like to see us post about, then just let us know by dropping us a line on Twitter @imFORZA.
Google Chrome, the most widely used browser, has started to out “Not Secure” websites. Learn about how this is being displayed, why Google has made this move and how to get HTTPS implemented on your website so you don’t lose visitors.
Expand your keyword research process to identify all opportunities that could bring you better traffic and more conversions with this handy semantically related keyword research tool from Wondersearch. Learn more about the tool and how to work it into your toolbox.
Improve your site’s SEO, tracking, usability, conversion rate and more – just by starting to follow these WordPress content management best practices. You won’t find these categorized under sexy growth hacks, but you will see steady results if you stick to them.
What’s more important, getting more people to your website or keeping / converting them once they get there? The correct answer is both. And fortunately you can tackle both challenges…
Are you ready to take your brand live? I hope so because live video has taken off and it’s not waiting for anyone to catch up. In this article I…
It’s unfortunate, but it seems like every other business I talk to these days has been burned by an SEO agency or a website company at some point. I don’t…
Do you want your website search results to display as prominently and visually appealing as possible? If you’re not sure how to answer that I am going to go ahead and…
Do you still think that Google can’t or won’t track the “quality” of a specific web page? Even though Google has been focusing on rewarding “quality” for quite some time…
When was the last time you truly analyzed your website from inside out to find opportunities for improvement? If we had to guess your answer is probably “I haven’t” or…
If you had to guess what the most under-appreciated part of a website was what would you say? If your answer was “the sitemap”, then you deserve a pat on the back…
Are all of your online marketing efforts solely focused on getting traffic from Google? Before you find yourself on the wrong end of an algorithm update or SERP experiment you…
Not sure what to say to that crush of yours that you’ve been wanting to ask out? Worry no more as we’ve done the heavy lifting for you. You’re sure…
Is a tight budget preventing you from marketing your business online? If you have a business without the financial resources for anything outside of essential operating costs, then you probably…
Have you been building your authority online around the topics most relevant to your business? We believe that online authority is more than just a new buzzword created around Google…
When was the last time you took a step back to analyze your current online marketing strategy? What questions do you ask yourself to make sure you are getting the…
Have you followed all of the SEO best practices, but just cannot seem to get those traffic increases you need? Have your link building efforts fallen short of producing any…
Are you skeptical about being able to keep up with that big company that pops up everywhere online? Do you think it’s impossible to gain online market share against your…
Are you finally getting around to planning out your online marketing strategy for the year? Or are you trying to re-strategize your existing online marketing plan? Before you do either…
Looking for new ways to use content to get results from your website? Do you have existing content that you want to get better results from? If you answered yes…
Have you noticed that Google’s search results pages are not just text results anymore? Whether you have or not, Google has made a strong push to mix in more types…
Is your local business losing customers to your competitors down the street? Want to know how to quickly get more people into your local business? If your business is not…
Is your SEO strategy all planned out for 2013? Have you considered the possible changes and updates that 2013 may bring for SEO? Whether you’ve put together your marketing plan…
Is your website still not showing up on the first page of Google’s search results for its relevant key phrases? Or, are you stuck in that bottom spot on the…
Are you having a hard time writing more articles to market your business? Does the thought of trying to make a video make you scratch your head? There is another…
Are you struggling to generate enough traffic to your website or blog? Or, perhaps you’re generating traffic, but it’s not the right type of traffic that you need to grow…
Are negative search results hurting your business? Does your company lack any presence in the search results at all? No matter what issues you face, having control of your online…
Are your blogging efforts not producing results or engagement as you expected? Are you losing motivation to keep blogging? Hang in there, these feelings are common and there are ways…
Are your online marketing efforts failing to yield actual leads or sales? Is your website traffic growing, but not your business? Your keyword strategy, amongst other things, may be the…
Are you all out of ideas for new blog articles? Are you not even sure what to start writing about for your new blog? We all get writer’s block at…
Sometimes we all need a little extra inspiration to keep us moving forward. Relevant, actionable quotes can provide this much needed inspiration – especially when they are specific to our…
Finding a reputable, responsive and results-oriented Internet Marketing agency does not have to be something you dread and should never be something you put off. If you know what you’re…
Do you have a new business that you’re looking to take online? Or perhaps your existing business is finally getting a proper website up to help it grow? Whether one…
One of the easiest, and most basic, on-page SEO steps is seemingly also one of the most overlooked and forgotten as well. We are referring to title tag optimization and…
Have you ever wished you could find a quick fact right from a Google search without having to scour through multiple websites first? With the launch of Google’s Knowledge Graph…
Are you still not convinced that SEO is a worthwhile marketing investment? Even if you’ve been burned by ineffective SEO services in the past or don’t think you can afford…
If you are trying to promote yourself, your product, your service, and/or your company online, then you are most likely familiar with the term SEO. Whether you consider yourself a…
If you have worked with an SEO agency, then you can be sure that you have been categorized as one of the following types of clients at some point –…
This week Google announced 40 new search improvements for February 2012. Instead of making you read through each one of them we thought it might be more helpful to simply highlight…
Outbound marketing, like cold calling to purchased lists or telemarketing, are gradually becoming obsolete and ineffective. Consumers are getting smarter and more savvy with how to find exactly what they…
Determining the right search engine optimization strategy, before implementation, very often means the difference between major success and definite failure. If you’re too aggressive you could attract the wrong attention…
One of the most common questions we get asked is ‘How much does SEO cost?” Our answer, like that of many other SEO agencies and consultants, is usually ‘It depends’….
When you move your website to another platform / content management system, it is crucial that you go through the necessary checks and balances to ensure that your website does…
If you own a website, then you have most likely asked yourself this question at some point, possibly multiple times. The answer to this common question is this: Yes, you…
Every other Friday here at imFORZA, we hold an internal round table discussion about the latest news, tips and research that pops up during the week or month. Although we…