Category: Tracking & Reporting

Check out our collection of articles centered around tracking and reporting news, tips, advice and insights. All of the information we post is either based on the research we do on a daily basis and/or centered around the experience we have accumulated over the years as well.

If there’s something you can’t find or would like to see us post about, then just let us know by dropping us a line on Twitter @imFORZA.

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Did you miss out on some of the best Internet marketing articles from this past year?

There were a ton of great marketing tips, hints and hacks published in 2014 and we like to think that some of ours made the list of the most useful ones. For that reason we have compiled a roundup of our own top Internet marketing articles for 2014 that we hope you find helpful.

Give them a read and try to implement at least one thing from these articles as you carry out your online marketing strategy in 2015.

List of Top Internet Marketing Articles from imFORZA (2014)

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When was the last time you truly analyzed your website from inside out to find opportunities for improvement?

If we had to guess your answer is probably “I haven’t” or “I just ran it through a free tool awhile ago.” If we’re correct and your answer consisted of one of these statements, then you’re doing a disservice to your website and your business.

There’s a lot to learn from properly analyzing your website on a consistent basis and it doesn’t need to be an overwhelming thing for you.

In this comprehensive website analysis guide, you’ll learn what an analysis should consist of, how to perform your own or how to go about getting one from an expert. Most importantly, we’re going to explain how to understand the results and act on them to improve your website.

Website Analysis

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Are you setting and tracking the right metrics for your website and online marketing campaigns?

You can’t make the right decisions about how and where to spend your time and money marketing your business without these key performance indicators. More importantly, you won’t realize growth unless you’re analyzing the most crucial data.

In this article, we’re going to help you choose, track and meet the most important online marketing KPIs.

Online Marketing KPIs

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Is a tight budget preventing you from marketing your business online?

If you have a business without the financial resources for anything outside of essential operating costs, then you probably answered ‘yes’ to this question.

Fortunately for you there are still ways to do effective Internet Marketing on a budget and we’re going to tell you how.

Internet Marketing on a Budget
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Are you unsatisfied with the amount of leads or sales that your website is producing? Are you skeptical of spending more money on marketing as the ROI from your website has been abysmal? Chances are you have a website that was not built or designed to produce conversions.

In this article we are going to outline our 6 key components of a conversion friendly website so you can recognize and implement the things that will get your site to actually produce more business. http://www.imforza.com/blog/social-media-design-cheat-sheet/ Read More

Finding a reputable, responsive and results-oriented Internet Marketing agency does not have to be something you dread and should never be something you put off. If you know what you’re looking for, then finding the perfect match for your business can be quick and easy.

In this article we are going to show you exactly what to look for and how to look for it to ensure that your next online marketing team is your best and last.

Internet Marketing Agency
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