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When was the last time you took a step back to analyze your current online marketing strategy? What questions do you ask yourself to make sure you are getting the most out of your efforts?
If you’re like most busy professionals or business owners, then we’d probably guess that it’s been quite some time since you took a good look at where you’ve been investing your time and effort.
To help we have put together a useful infographic outlining 5 questions to optimize your online marketing strategy.
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in Business, Content Marketing, Search Engine Optimization, Social Media Marketing, Web Design / by Vinny La Barbera
Have you followed all of the SEO best practices, but just cannot seem to get those traffic increases you need? Have your link building efforts fallen short of producing any significant backlinks that actually help your site? If so, then you’re definitely not alone as the most effective link building strategies take creativity, experience, trial and error, luck and some patience.
Fortunately for you we are going to share how to get editorial links from authoritative websites to save you the time and money that you might waste trying tactics that have never worked.
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in Link Building, Search Engine Optimization / by Vinny La Barbera
Are you skeptical about being able to keep up with that big company that pops up everywhere online? Do you think it’s impossible to gain online market share against your biggest competitors? If you’re a small to medium sized business, then chances are pretty good that you or your marketing team have expressed these feelings at some point.
In this article we are going to show you how to compete online against large companies and brands by finding, analyzing and recognizing opportunities to beat them.
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in Business, Content Marketing, Local Search Marketing, Paid Search Marketing, Search Engine Optimization, Social Media Marketing / by Vinny La Barbera
Are you finally getting around to planning out your online marketing strategy for the year? Or are you trying to re-strategize your existing online marketing plan? Before you do either you need to make sure you have answers to some very important questions.
In this article we are going to cover 6 online marketing strategy questions that you MUST answer before spending any time or money marketing your business online.
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in Business, Content Marketing, Search Engine Optimization, Social Media Marketing / by Vinny La Barbera
Looking for new ways to use content to get results from your website? Do you have existing content that you want to get better results from? If you answered yes to either of these questions, then you are going to appreciate the information provided below.
In this article we are going to show you how using evergreen content is something that needs to be integrated into your content strategy.
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in Content Marketing, Search Engine Optimization / by Vinny La Barbera
Have you noticed that Google’s search results pages are not just text results anymore? Whether you have or not, Google has made a strong push to mix in more types of search results (e.g. videos, images, maps, reviews) with its traditional text results.
This strategy has allowed Google to keep its users within its properties (e.g. Google+) to further capitalize on possible advertising opportunities. This direction continues to be great for Google, but many competitors looking to capture some of this market are feeling more “locked out” than ever.
In this article we are going to look at the one thing that could have prevented Google from continuing down this path – the FTC’s antitrust investigation into Google’s practices. In addition, we will look at SEO after the Google Antitrust Settlement. All of this in a easy-to-understand infographic.
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in News, Search Engine Optimization / by Vinny La Barbera
Is your local business losing customers to your competitors down the street? Want to know how to quickly get more people into your local business? If your business is not easy to find in local search results or locally-based mobile apps, then you probably answered ‘yes’ to both of these questions.
In this article we are going to give you effective tips for local search success so that your business can earn, and keep, the customers that should be helping your business grow.
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in Local Search Marketing, Search Engine Optimization / by Vinny La Barbera
Is your SEO strategy all planned out for 2013? Have you considered the possible changes and updates that 2013 may bring for SEO? Whether you’ve put together your marketing plan already or not, you might want to consider what challenges and opportunities 2013 may present first.
In this post we would like to offer up our SEO predictions for 2013 in a data-driven, tip-filled infographic so you can stay ahead of the curve and make 2013 a successful year.
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in Search Engine Optimization / by Vinny La Barbera
Is your website still not showing up on the first page of Google’s search results for its relevant key phrases? Or, are you stuck in that bottom spot on the first page that is just not delivering traffic either? These issues make up the majority of the questions we get about search engine optimization.
In this article we are going to tell you how NOT to rank in Google so that you can weed out the things hindering your website and start focusing on the those that will actually help it succeed.
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in Search Engine Optimization / by Vinny La Barbera
Are you having a hard time writing more articles to market your business? Does the thought of trying to make a video make you scratch your head? There is another way to create great content to market your business online and it’s easier than you think.
In this article we are going to show you how to use images for online marketing to help you build brand awareness, grow your search traffic and increase your social following online.
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in Content Marketing, Search Engine Optimization, Social Media Marketing / by Vinny La Barbera
